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The ACTIVE Leadership Brief.

Bi-weekly strategic intelligence for the reputation-first executive — short, sharp, and built for the boardroom.

Built for executives who don't have time to be wrong about AI.

Each issue distils what's happening at the intersection of AI, reputation, and marketing leadership into a 5-minute read — with one decision the modern CMO or CEO should make as a result.

  • One signal · One framework · One decision
  • Cross-published on LinkedIn
  • Quoted by Bloomberg, Forbes, Reuters
  • Free, every other Thursday

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Archive

Recent issues.

  • #012

    When the AI Briefly Hated Your Brand

    What the latest model-poisoning incidents reveal about reputational defense.

    May 2025
  • #011

    The CMO's New Crisis Calendar

    How leading marketers are rewriting their incident-response cadence.

    Apr 2025
  • #010

    Trust Is a Spreadsheet Now

    Quantifying brand trust in the generative-search era.

    Apr 2025
  • #009

    The Caribbean AI Stack

    What regional leaders are building — and what they're not.

    Mar 2025

Publication

The ACTIVE Leadership Brief

A bi-weekly strategic dispatch on AI disruption, executive reputation, and the future of trust — read by global marketing and communications leaders.

Joined by 2,500+ regional & global leaders